IntegrationAnalytics Integration
See What Visitors Search For
See how often visitors open the chat, what they type into your search box, and which AI answers they rate thumbs down — in the GA4 reports you already use.
BubblaV + Google Analytics
What can you see in Google Analytics 4?
BubblaV sends chat, search, and Help Center events to the GA4 or Tag Manager setup on your site. Use your GA4 reports to answer questions like these. This connection does not let Copilot read your GA4 reports.
Your team checks in GA4
Chat insights next to your traffic data
- “How many visitors opened the chat this week?”
- “What do people type into our search box most?”
- “How many AI answers got a thumbs down this month?”
- “Which Help Center articles do visitors open most?”
Learn What Your Customers Need
See what people ask and search for, then improve your answers where it counts.
See What People Search For
See the exact words visitors type into your search box and learn what people want.See How People Use the Chat
See how often visitors open, close, or expand the chat window.See If the Chat Helps
Count messages and see how visitors rate the AI's answers and their conversations.No Code to Add
If Google Analytics 4 or Google Tag Manager runs on the same page as the chat, BubblaV sends its events there. You add no tracking code.Details on Every Event
Events include details such as the widget type, the search mode, the search text, and the conversation ID, so you can dig deeper.Works with Google Tag Manager
When Google Tag Manager is on the page, BubblaV pushes every event to its data layer, so you stay in control of your tags.
Why Track with GA4?
- Understand what your customers ask in the chat
- See which AI answers visitors rate thumbs down
- See how many visitors open the chat
- Compare visitors who chat with visitors who don't
- See which Help Center articles visitors open
- See what visitors type into your search box
- No tracking code to write
- Works with the GA4 or Tag Manager setup you already have
At a Glance
- Lines of code to add
- 0
- Event types sent
- 17
Simple, transparent pricing
The Google Analytics integration is included on every plan.
Free
Perfect for trying out AI chatbot features
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Most popularAdvanced features for growing businesses
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Custom
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Volume pricing, SLA, and a dedicated account manager.
Analytics FAQ
Common questions about the Google Analytics integration.
How do I set up GA4 tracking?
How do I set up GA4 tracking?
Make sure Google Analytics 4 (gtag.js) or Google Tag Manager runs on the same page as the BubblaV widget. The widget finds it and sends its events. To report on details such as the search text, create custom dimensions in GA4. The setup guide shows how.
What events are tracked?
What events are tracked?
17 events in total, for example `bubblav_chat_opened`, `bubblav_message_sent`, `bubblav_message_rated`, and `bubblav_search_query`. See our documentation for the full list.
Does this work with Google Tag Manager?
Does this work with Google Tag Manager?
Yes. If GTM is detected, we push events to the Data Layer, allowing you to configure custom tags and triggers in GTM.
Which details do the events include?
Which details do the events include?
Message events include the conversation ID and the message text. Rating events include the rating. Search events include the search text. Chat and search events also include the widget type.
Know What Your Visitors Ask
See what your visitors ask and do in the chat, right inside Google Analytics.