Plug Your Chatbot into Any API or Webhook
Define custom tools in your BubblaV dashboard — point them at any REST endpoint or webhook, and your chatbot calls them automatically when a visitor asks a relevant question. Real-time data from your CRM, database, forum, or internal tool, surfaced in the conversation.
Everything You Need for Custom Integration
Comprehensive tools and APIs to build exactly what your business requires.
RESTful APIs
Comprehensive REST APIs for chat, user management, analytics, and configuration.
Real-time Webhooks
Receive real-time notifications for conversations, user events, and system updates.
Custom Data Sources
Connect your proprietary databases, CRMs, and internal systems seamlessly.
Advanced Configuration
Fine-tune AI behavior, conversation flows, and business logic to match your needs.
Popular Custom Integration Use Cases
See how organizations are using custom integrations to solve unique challenges.
Internal Knowledge Base
Connect to your internal wiki, documentation, and knowledge systems for employee support.
CRM Integration
Sync customer data, tickets, and interaction history with your existing CRM platform.
Custom Workflows
Build complex business logic and approval workflows triggered by chat interactions.
Multi-Platform Deployment
Deploy your chatbot across mobile apps, desktop software, and custom interfaces.
Connect AI to Any External System
Custom tools let your AI chatbot query real-time data from any external system—forums, APIs, databases, CRMs, internal tools, and more. The AI automatically decides when to call your tools based on the conversation context.
1. Define Your Tool
Configure a custom tool in your dashboard with an API endpoint, parameters, and instructions for when the AI should use it.
2. AI Calls Automatically
When a customer asks a question, the AI analyzes the context and automatically calls your custom tool to fetch real-time data from your external system.
3. Intelligent Response
The AI uses the data from your external system to provide accurate, up-to-date answers with proper context and citations.
What Can You Connect?
Custom tools work with any system that has an API or web interface. Here are some examples:
Community Forums (Discourse, etc.)
Let the AI search your forum and retrieve relevant discussions to answer customer questions with real community knowledge.
APIs & Databases
Connect to REST APIs, GraphQL endpoints, or database queries to fetch real-time product data, inventory, user information, and more.
CRMs & Internal Tools
Integrate with Salesforce, HubSpot, your internal ticketing system, or any business application to access customer data and history.
Any Custom System
Connect to internal wikis, documentation systems, custom applications, or any service with an HTTP API.
What You Get with Custom Tools
Developer Resources
What Developers Say
"We pointed a custom tool at our internal API and the chatbot started returning real-time data within minutes. No middleware, no extra deployment."
"Custom tools let us connect our proprietary inventory system. Customers get live stock updates in the chat without us building a separate integration."
Simple, Transparent Pricing
Choose the perfect plan for your custom integration needs. All plans include API access and custom tool support.
Free
- 1 website
- Max 50 pages
- 100 messages/month
- Built-in integrations
- Answerable Questions
- Most Asked Questions
- Custom tools
- Human handoff
Pro
- Everything in Free
- 5 websites
- Max 5,000 pages per website
- 5,000 messages/month
- Advanced data sources and reports
- Live Chat/Live Support
- Human handoff scenarios
- Zendesk, HubSpot, Attio
- Custom branding
- 3 team member seats
- Weekly data sync
Custom
- All Pro features
- Unlimited websites
- Custom page limits
- Custom message limits
- Custom retention period
- Unlimited team seats
- Real-time data sync
- Dedicated account manager
- Custom integrations
- SLA & priority support
Custom Integration FAQ
Common questions about building custom integrations with BubblaV APIs and tools.
What APIs are available for custom integrations?
What APIs are available for custom integrations?
BubblaV allows you to create custom tools that extend the AI's capabilities by connecting to your internal systems, databases, CRMs, or any external API. Custom tools are configured through our dashboard and can be enabled per website. The AI can call these tools automatically based on conversation context.
Can I build custom tools and workflows?
Can I build custom tools and workflows?
Yes! You can create custom tools that extend the AI's capabilities. Custom tools can connect to your internal systems, databases, CRMs, or any API. The AI can call these tools automatically based on conversation context, enabling complex business logic and workflows. Tools are configured through our dashboard and can be enabled per website.
What authentication methods are supported?
What authentication methods are supported?
Custom integrations use API authentication through your website's configuration. The chat API supports origin validation for security. For custom tools, you can configure authentication credentials (API keys, OAuth tokens, etc.) that are stored securely and used when the tool is invoked.
How do custom tools work?
How do custom tools work?
Custom tools are defined with a name, description, and API endpoint. When the AI determines a tool should be called based on conversation context, it makes an HTTP request to your configured endpoint with the conversation data. Your endpoint processes the request and returns a response that the AI incorporates into its reply to the customer.
Can I get technical support for custom integrations?
Can I get technical support for custom integrations?
Yes. Pro includes technical support, and larger Custom plans can include additional support options. We provide documentation and examples for building custom tools, and our support team can help with configuration and troubleshooting.
What security measures are in place for custom integrations?
What security measures are in place for custom integrations?
All API communications are encrypted using HTTPS/TLS. Custom tool credentials are stored securely in our database. The chat API includes origin validation to prevent unauthorized access. We comply with GDPR and other data protection standards. Custom tools should implement their own authentication and validation.
